What is Fast Fashion?

What is Fast Fashion?

Fast fashion is a niche industry defined as a business model that relies on re-creation of high-end trends and catwalk styles that are then mass-produced at greatly reduced prices. The industry uses innovative manufacturing techniques to manufacture these pieces at a fraction of what they would cost if they were to be made by tailors and fashion houses. The industry literally sells the same clothes at a fraction of the price! The term “fast fashion” is also used to broadly define the entire range of products manufactured by this fast fashion industry.

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For example, what is meant by the term “True Cost” when clothing wholesalers calculate the true cost of a garment? The term is a monetary figure that is agreed upon before a contract is made (usually a sale contract), and it takes into account all factors that can influence the cost of a particular article of clothing, including the weight, quality, craftsmanship, fabric, size, and price of the article. Because many factors go into the calculation of the true cost of a garment, it can sometimes be used interchangeably with the term “Sale Price”. For genuine quality branded Farah Menswear, visit EJ Menswear, retailers of Farah Menswear

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It should be clear that there are many differences between the two terms, both in meaning and in application. In terms of meaning, the true cost of a garment does not include shipping and handling charges. However, it can include several other costs, including labour costs associated with making or assembling the article, as well as overhead charges, such as rent or electricity. True cost of production includes the difference between the manufacturer’s markup for the finished product and the true cost of raw materials used to make that product, as well as other profit cuts made by the manufacturer.

 

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